Blog

Programmatic Advertising Trends in 2026: What Changes When Control and Data Finally Matter?

Programmatic advertising is maturing in 2026, focusing on data discipline, automation and responsible data usage to deliver results for advertisers and publishers.

Q4 Monetization: How Publishers Can Make the Most of the Busiest Time of the Year

How AI is Reshaping the Ad Tech Landscape in 2025

15 Key Monetization Metrics Every Publisher Should Track in 2025

Ad Monetization Strategies – the winning combination

Monetization has become a sustainable business model that helps publishers increase ad placement earnings.

What is header bidding and how enables publishers to earn more?

More than 80% of publishers already employ header bidding, the latest technology to help you get the most out of new advertising revenue streams.